2nd Annual #ILoveMyCredit Union Blitz Had Potential Reach of 6 Million
The 2nd annual #ILoveMyCreditUnion social media blitz on July 29 had a global reach of more than six-million people and a “hearty” 55,000 active engagements, according to the Illinois CU System, which again organized the event.
In all, more than 850 organizations and people across all 50 states and 11 countries participated in the one-day blitz, which was designed to encourage authentic high-energy conversation across social media platforms to build credit union awareness, the ICUS added.
Some 7,000 people generated creative content as part of the initiative.
Related: Collaboration, giving make social media blitz a success
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